Black Pound Day: 12 Black-Owned Beauty Brands You Can Support
Posted on August 30 2020
Black Pound Day is a monthly initiative founded by British artist and DJ, Swiss as a response to the global Black Live Matter movement. Set on every first Saturday of the month, Black Pound Day encourages shoppers to support Black-owned brands and entrepreneurs as a way of helping to close the racial wealth gap that has been a result of a legacy of systemic and historic inequalities for the Black community in the UK.
Buying Black isn't just for Black people. Nor should it be considered device. It's an opportunity to champion products and services from the Black community, discover beautiful new items, and support not only the Black Lives Matter movement, but a culture that we all love and share. With that said, we've rounded up 12 of our favourite Black-owned beauty brands that you can spend your coin with this month. Enjoy!
Lauren Napier's luxuriously packaged wipes remove stubborn makeup, environmental pollution and impurities from the skin’s surface. Plus they're deigned to fit easily into your travel bag. Bonus! Infused with a range of herbal extracts like cucumber and noni, they're a fantastic treat for the skin after a day behind a face mask. Choose from normal-sensitive, oily-blemish and dry anti-aging to suit your skin type and thank us later.
Wild Seed Botanicals is a plant-powered wellness brand with a focus on clean and sustainable beauty. Founded by Youtuber Laila Amakye Mensah (Fusion Of Cultures), the brand's range of handmade body and beauty products are inspired by African Holistic Traditions and aim to heal, nourish and restore your skin through the power of nature. We love that all the ingredients are ethically sourced and chosen for their therapeutic effects.
Vegan and cruelty-free self-care that's good for the planet, Foxie Cosmetics' handcrafted range of hair, body and beauty products won't just do wonders for you physically, but mentally too. One of the star products is the Foxie Bath Bombs which are designed to soothe achy muscles and joints - a cause very much close to founder, Kayla Phillips' heart, as a sufferer of chronic illness herself.
After leaving Sweden for London in her late teens, Maya Njie started experimenting with perfumes as way of capturing moments from her past through scent. Her luxurious fragrances are inspired by an old family photo album and combine the spirit of 1970s Scandinavian idyll with the soul of her Gambian heritage.
Founded by Detroit native Melissa Butler, The Lip Bar's 'fast' makeup system offers "easy makeup for busy people". Choose your foundation and the online technology finds the rest of your beauty items for you based on your complexion. In under 10 minutes you have a perfectly curated makeup kit that includes a blusher, face & contour powder, mascara, eye liner, lip pencil and lip colour. All the products are vegan and cruelty-free, plus the system is fully inclusive and caters to all complexions.
If whipped, creamy Shea Butter sounds good then just imagine how it's gonna make your skin feel. Eléngé's nourishing, all-purpose butters are blended with aloe vera, coconut oil, rosehip oil and grapeseed oil to make your skin glow and bring it back to its natural health. All the products are handmade with love on the day that they're ordered.
Your favourite salon may be shut for a little while longer, so it's time to get creative at home. Manicure You is a great solution for a flawless at-home manicure. The brand's range of uber-cute nail products create a gel effect without the need for UV light. Enjoy a range of gorgeous pastel shades that are free from the major toxins usually found in nail polish.
Luxemore London is a vegan hair and skin brand that caters especially for curly textured hair. Founder, Annie Beatson, wanted to deliver 'an opulent, guilt free experience to the beauty regimens of men and women' - the result is safe, toxin-free hair-care solutions that also look great on your bathroom shelf. Annie also donates a percentage from every purchase to The Distant Relatives Project, bettering the lives of under-served communities in Africa and the Caribbean.
Àmi London offer clean and luxurious haircare, skincare, and scented soy wax candles at an affordable price. The brand's signature face oils and body butters are packed with natural, non-toxic ingredients and vitamins that calm, nourish and protect skin. Even the packaging is thoughtful, with reusable serum/moisturiser glass jars and other environmentally friendly or biodegradable packaging.
Bouclème's mission is to help you manage your curly hair and treat it properly, as nature intended. The brand's three-step programme cleanses, conditions, and defines your curls, using penetrating ingredients that hydrate and strengthen cuticles all over. Tested on real curls, Bouclème promises a safe and thorough pamper, plus the products are cruelty free, sustainable and fair trade - forget nasty chemicals. British founder, Michelle created the brand out of a desire to achieve frizz-free curls without harsh ingredients.
Feminine care is so important to get right. Our bodies are super sensitive so you don't want any chemicals, toxins, or artificial fragrances messing up your natural balance. Unfortunately, the main contenders that us girls have to choose from are guilty of this - enter The Honey Pot. They promise the power of herbs to take care of 'the most important woman of all: Mother Earth' while ensuring you feel clean, soothed and protected during your period. Developed and tested by women and clinically backed by gynaecologists, these plant-based menstrual products cater to all women at different stages of womanhood.
Makeup meets skincare here. UOMA's founder - Nigerian born, LA and London based former beauty executive, Sharon Chuter, knows all about reinventing and innovating beauty for all. The company is built on self expression, colourful living, African pride, empowerment, and rebelling against outdated conventions. Its forward thinking, radical and uncompromising approach draws inspiration from Sharon's afro heritage mixed with fierce modernity - 'I could never understand why we live in an age of prescriptive beauty. The world is beautiful because we are all different.'
Words by Bea Gregson & Melinda Neunie